Courses & Units

Screen and Media Business HEJ349


This unit is not on offer in 2017


This unit combines creative practice with business skills in media and screen industries.  You will learn about the political, legal, economic, cultural and technological frameworks that impact upon creative practice.  You will also have the opportunity to plan and run a media event with mentorship and guidance from staff.  Other topics covered may include: pitching and persuasion; entrepreneurialism in the media and screen industries; and leadership in the creative industries.


Unit name Screen and Media Business
Unit code HEJ349
Credit points 12.5
Faculty/School College of Arts, Law and Education
School of Social Sciences
Discipline Journalism, Media and Communications


Teaching staff


Level Advanced
Available as student elective? No
Breadth Unit? No


This unit is currently unavailable.


Units are offered as On-campus where the majority of teaching will occur at the campus identified.  Units offered Off-campus generally have no requirement for attendance at a physical university campus unless the unit has practical or fieldwork components*:  the campus indicated for an Off-Campus unit is the one at which teaching is administered from.

*Please read the Unit Introduction in the Course and Unit Handbook for attendance requirements for units offered in Off-campus mode.

* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).

Unit census dates currently displaying for 2017 are indicative and subject to change. Finalised census dates for 2017 will be available from the 1st October 2016.

About Census Dates



Band Field of Education
1 100799

Fees for next year will be published in October. The fees above only apply for the year shown.

Please note: international students should refer to this page to get an indicative course cost.



For Bachelor of Media and Bachelor of Media with Honours students: 4 HEJ level 100 units

For students outside the Bachelor of Media: 2 HEJ level 100 units

Mutual Exclusions

You cannot enrol in this unit as well as the following:

HEJ249 Screen and Media Business


Teaching Pattern

1 x 60 minute weekly lecture

1 x 90 minute weekly seminar


Group pitch – 500 words equivalent (15%); Peer evaluation – 500 words equivalent (15%); Milestone report – 1000 words equivalent (30%); Strategic business plan plus exegesis – 3500 words (40%)

TimetableView the lecture timetable | View the full unit timetable



The University reserves the right to amend or remove courses and unit availabilities, as appropriate.