Courses & Units

Media Relations HEJ507

Hobart

Introduction

Media engagement is a central component of contemporary communications strategies. The unit provides contexts for historical and current media and public relations practice. Students are equipped to interact professionally with the media, to set clear communications goals and strategies, and to build an effective media relations campaign, as well as gaining an understanding of media and communications practice more broadly.

Summary

Unit name Media Relations
Unit code HEJ507
Credit points 25
Faculty/School College of Arts, Law and Education
School of Social Sciences
Discipline Journalism, Media and Communications
Coordinator

Dr Donald Reid

Teaching staff

Dr Donald Reid

Level Postgraduate
Available as student elective? No
Breadth Unit? No

Availability

Location Study period Attendance options Available to
Hobart Semester 2 Off-Campus International Domestic

Key

On-campus
Off-Campus
International students
Domestic students
Note

Units are offered as On-campus where the majority of teaching will occur at the campus identified.  Units offered Off-campus generally have no requirement for attendance at a physical university campus unless the unit has practical or fieldwork components*:  the campus indicated for an Off-Campus unit is the one at which teaching is administered from.

*Please read the Unit Introduction in the Course and Unit Handbook for attendance requirements for units offered in Off-campus mode.

Key Dates

Study Period Start date Census date WW date End date
Semester 2 17/7/2017 10/8/2017 4/9/2017 20/10/2017

* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).

Unit census dates currently displaying for 2017 are indicative and subject to change. Finalised census dates for 2017 will be available from the 1st October 2016.

About Census Dates

Fees

Domestic

Band CSP Student Contribution Full Fee Paying (domestic) Field of Education
1 2017: $1,587.00 2017: $4,414.00 100703

Fees for next year will be published in October. The fees above only apply for the year shown.

Please note: international students should refer to this page to get an indicative course cost.

Teaching

Teaching Pattern

All classes and assessment tasks are completed online

Assessment

Internal assignments 8,000 words equiv (100%)

TimetableView the lecture timetable | View the full unit timetable

Textbooks

Required

Most JMC units have neither required nor recommended texts but if this unit does, information about these can be found at the CoOp Bookshop links below close to the start of semester. For the majority of units, a Reading List providing access to electronic readings is provided (if applicable) and this will be made available through MyLO and the Library at the beginning of semester.

Co-op Bookshop links

The University reserves the right to amend or remove courses and unit availabilities, as appropriate.