Courses & Units

Business Strategy BAA311

Hobart, Launceston, Cradle Coast, Hong Kong Universal Ed

Introduction

Strategy is concerned with the long term direction of an organisation - with making strategic choices about how to best use resources and how to align the firm with the operating environment. Business Strategy enhances students' knowledge of the process of strategy formulation, implementation and evaluation within a business, and the key contextual factors and managerial decisions which influence this process. The unit develops skills in research, academic writing and application to current and future business environments. The unit amalgamates aspects from a range of management areas and prepares students to be able to develop and apply sound business strategy methods in practical settings. While senior managers, entrepreneurs, and strategic consultants are most concerned with an organisation’s strategy, it is important for all professionals to have an understanding of strategy. This will allow them to make better workplace decisions, to win better support for their initiatives, and to improve their chances of gaining appropriate employment.

Summary

Unit name Business Strategy
Unit code BAA311
Credit points 12.5
Faculty/School College of Business & Economics
Tasmanian School of Business and Economics
Discipline Tasmanian School of Business and Economics
Coordinator

Alistair Chong

Level Advanced
Available as student elective? Yes
Breadth Unit? No

Availability

Location Study period Attendance options Available to
Hobart Semester 2 On-Campus Off-Campus International International Domestic Domestic
Launceston Accelerated Study Period 2 On-Campus International Domestic
Cradle Coast Semester 2 On-Campus International Domestic
Hong Kong Universal Ed Semester 2 On-Campus International

Key

On-campus
Off-Campus
International students
Domestic students
Note

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Key Dates

Study Period Start date Census date WW date End date
Semester 2 13/7/2020 10/8/2020 31/8/2020 18/10/2020
Accelerated Study Period 2 25/5/2020 12/6/2020 9/7/2020 22/8/2020

* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).

Unit census dates currently displaying for 2020 are indicative and subject to change. Finalised census dates for 2020 will be available from the 1st October 2020.

About Census Dates

Learning Outcomes

  • LO1: Acquire and critically analyse strategy theory.
  • LO2: Critically analyse complex environments and use informed judgement to identify strategic issues.
  • LO3: Apply theory to develop innovative strategic solutions for a business.
  • LO4: Communicate complex strategic analysis in written and oral forms.

Fees

Domestic

Band CSP Student Contribution Full Fee Paying (domestic) Field of Education
3 2020: $1,394.00 2020: $2,702.00 089999

Fees for next year will be published in October. The fees above only apply for the year shown.

Please note: international students should refer to this page to get an indicative course cost.

Requisites

Prerequisites

25 credit points at intermediate (200) level

Mutual Exclusions

You cannot enrol in this unit as well as the following:

BMA202

Teaching

Teaching Pattern

1 x 2 hour workshop per week. Please see the unit outline for details.

Assessment

Online quiz (10%), Essay (20%), Case Study (40%), Final exam (30%).

TimetableView the lecture timetable | View the full unit timetable

Textbooks

Required

Please see the unit outline for details.

Co-op Bookshop links

The University reserves the right to amend or remove courses and unit availabilities, as appropriate.