Vegemite, Apple Macs and Nike are all distinguishable products but how did they become popular and create a loyal market following? This subject identifies the importance of branding for businesses and individuals and the impact of design thinking upon packaging, labelling, marketing and defining a brand through visual identity.
|Unit name||Branding and Visual Identity|
Dr Donald Thomson
|Available as student elective?||No|
|Location||Study period||Attendance options||Available to|
- International students
- Domestic students
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|Study Period||Start date||Census date||WW date||End date|
* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).
Unit census dates currently displaying for 2019 are indicative and subject to change. Finalised census dates for 2019 will be available from the 1st October 2018.
|Band||CSP Student Contribution||Field of Education|
Fees for next year will be published in October. The fees above only apply for the year shown.
Please note: international students should refer to this page to get an indicative course cost.
Two hour tutorial and three hours of collaborative workshops per week.
Launceston and Hobart students will study at Foundry campuses.
|Timetable||View the lecture timetable | View the full unit timetable|
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