To claim Single A conformance, all of your pages and documents must meet all Single A requirements
To claim Double A, all of your pages and documents must meet all Single A and all Double A requirements
To claim Triple A, all of your pages and documents must meet all Single A, Double A and Triple A requirements
Writing accessible content will help people with cognitive difficulties and visually impaired people. It will also help people from a different language background. Althought there are no specific WCAG 2.0 guidelines for writing at single A, it is good practice to make your content as succinct as possible. This is done by reducing the number of words in total, and laying them out on the page so they are easier to understand.
People skim when reading on the screen, so it is important to provide the essence of the message at the beginning of each page.
Good quality web content is written using the standards for HTML languages, and using HTML tags for their intended purpose.
All of these tips will also make your content better suited to search engines.
How do people know they can trust your content? They may not, because of problems with many web sites (slow downloads, poor page layout and low content quality), undermine confidence in ALL content. To build credibility:
In sentences written in active voice, the subject performs the action expressed in the verb; the subject acts.
The written order is subject, verb, object.
In sentences written in passive voice, the subject receives the action expressed in the verb; the subject is acted upon. The agent performing the action may appear in a "by the . . ." phrase or may be omitted.
The written order is object, verb, subject.
Active: The chairman signed the contract
Passive: The contract was signed by the chairman
Or, Yoda: Signed by the chairman, the contract was
Prize there is for the person who discovers where Yoda provides content for UTAS web sites (this one doesn't count).
However, the active voice can sound a bit hostile or repetitive:
Active: You have not paid this bill
Passive: This bill has not been paid by you
Formal (can be described as 'stuffy'):
The Board is required by ordinance to monitor the quality of supervision of candidates.
Informal (can be a bit ambiguous):
Supervisors are checked out by the Board.
Standard (nice and plain):
The Board monitors the quality of research supervision.
No specific requirements.
The following techniques will add value to your content and make it easier to understand.
Authorised by the Associate Director, Service Delivery & Support
7 March, 2012