Avoid abbreviations where possible. Full stops and other punctuation marks are not used in most abbreviations but are still preferred shortened Latin words:
Avoid contractions, e.g.: aren't, can't, couldn't, hasn't, don't, I'm, it's, there's and what's.
Most are made plural by simply adding an 's' without an apostrophe:
Units of measurement do not have an 's' added:
Acronyms (a string of letters pronounced as a word e.g. NASA) can be used without explanation where the audience will understand their meaning. If the audience is unfamiliar with the acronym, spell it out, e.g.: Tasmanian Institute of Agriculture (TIA) in the first reference and thereafter use the acronym.
Do not use full stops or spaces between initials in acronyms.
Commonly used UTAS acronyms include:
Avoid using symbols (such as @ for 'at') unless they're a recognised part of a trademark, title or email address.
As a general rule, do not use ampersands (&) in body text. Using ampersands in headings and menus on the UTAS website is acceptable.
Avoid using the plus sign (+) unless the symbol is a typographical element.
Authorised by the Executive Director, Marketing and Communications
15 July, 2014