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2005 University Plan

DVC Academic & Provost




REPUTATION



UTAS will strengthen its international reputation through enhanced performance, so that it is equal to one of the current Go8 universities.

 
1Match Go8 profiles in key foundation disciplines and thematic areas, building student and staff numbers, course offerings and research activity in accordance with comprehensive enrolment and staffing plans. [Ex, G]
 
InitiativePriorityResponsibilityBudgetDate
1
Build towards equivalent percentages as G8 universities for International Students onshore and offshore.
Target:Achieve to G8 levels.
Outcome:International student numbers grew by 28% compared to national average of 11%
H1Director International ServicesA
12/2005
 
3Diversify and enrich the University by increasing enrolment of international students, both onshore and offshore, encouraging participation of students and staff in overseas activities, and by internationalising the curriculum. [G, En]
 
InitiativePriorityResponsibilityBudgetDate
1
In line with IS marketing plan and in conjunction with Faculties, continue international recruitment activities to build the number of onshore and offshore international students, including expansion of activities in non-traditional countries.
HDirector International ServicesA
12/2005
2
Continue to build numbers of in-bound study tours, Professional Development Visa groups, professional development programs and general programs combining English language and academic activities.
MDeputy Director International ServicesA
12/2005
3
Provide advice and support for staff and students involved in international exchanges.
MDeputy Director International ServicesA
12/2005

UTAS will be increasingly acknowledged by all levels of government and industry as a vital partner in State, regional and national development, and will be recognised by the community for this contribution.

 
9Negotiate new State Partnership Agreement that recognises common goals of the State and the University and identifies new areas for joint development. [En]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to work with stakeholders in the Tasmanian Education Alliance, with particular reference to activities in China.
MDirector International ServicesA
12/2005
2
Identify areas for possible collaboration with TAFE Tasmania for offshore activities and international project work.
HDirector International Services, Manager International MarketingA
10/2005
 
10Offer professionally accredited courses that produce highly competitive graduates who have the skills to take up identified and emerging employment opportunities in Tasmania, Australia and overseas. [Ex, En]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to work with Faculties and the Graduate School in the identification and promotion of coursework Masters and other programs to increase the numbers of onshore international students.
Target:Increase number of postgraduate coursework international students across Faculties
Outcome:International student numbers increased by 50% for 2005/06
H1Director International Services, Manager International MarketingA
10/2005
2
Investigate opportunities for overseas professional accreditation of existing courses.
MDirector International ServicesA
09/2005

UTAS will enhance its teaching so that it is ranked in the top ten Australian universities with respect to teaching performance.

 
13Develop distinctive, flexible, and innovative learning opportunities, especially programs that increase access for students in regional areas, streamline articulation from TAFE. [D, Ex]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to identify opportunities for articulation/pathway arrangements for international students, including those in Tasmania at senior secondary colleges and TAFE.
HDirector International Services, Manager International MarketingA
11/2005
2
Work with overseas colleges and UTas Faculties to develop appropriate articulation arrangements and pathways for international students.
MManager International MarketingA
12/2005
 
14Extend flexible delivery of undergraduate and postgraduate coursework courses, strengthen interdisciplinary collaboration and provide international experiences. [D, Ex]
 
InitiativePriorityResponsibilityBudgetDate
1
Work with Faculties to identify opportunities for outbound study tours for students.
MDeputy Director International ServicesA
12/2005
2
Work with Faculties to identify and negotiate with overseas universities for student exchange.
M Deputy Director International ServicesA
09/2005

PEOPLE



UTAS will be renowned for its distinctive, quality student experience - 'the natural choice' for study in Australia - and be a first-choice destination for local, interstate and international students.

 
17Integrate student learning and lifestyle in vibrant campus environments, including enhanced infrastructure for student learning and “Island Experience” opportunities. [D]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to encourage student integration into the University environment through orientation and ongoing support programs, regular update of website information, academic monitoring, ELSIS program and problem-solving support.
HDirector International ServicesA
12/2005
2
Continue support to enhance student lifestyle experience through improving information on accommodation and providing quality choices, encouraging participation in student activities and community activities.
HDirector International ServicesA
12/2005
3
Continue to improve the admission, enrolment and continuing enrolment processes, visa extensions and issues of student status.
HDirector International ServicesA
12/2005
 
19Create administrative processes that are efficient and effective for all stakeholders, with a particular focus on student needs. [Ex]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to review and update International Services web pages.
MManager International MarketingA
09/2005
2
Continue to review and update admissions process, orientation programs and induction materials
HDeputy Director International ServicesA
12/2005

UTAS will have a staff profile, an organisational culture and a working environment that supports its aspirations and recognises and rewards achievement.

 
23Provide/support a broad range of staff development opportunities that develop the capacity of staff to achieve the University’s goals, while improving individual job satisfaction and career prospects. [Ex, En]
 
InitiativePriorityResponsibilityBudgetDate
1
Provide advice and support to staff in relation to working with international students, in conjunction with the FEU, by conducting seminars and workshops on various aspects of internationalisation.
Target:Provide resource base for staff who work with international students
Outcome:CALT worked with International Services and UTAS academic staff to provide generic resources to support internationalisation of the curriculum (see http://www.utas.edu.au/tl/supporting/international/index.html)
H1Director International Services and FEUA
09/2005
2
Conduct information seminars and one-on-one advisory interviews with staff undertaking overseas marketing activities.
MDirector International Services, Manager International MarketingA
11/2005
3
Conduct information seminar/workshop and one-on-one advisory interviews with staff involved in offshore teaching program.
Target:Create an induction program for all staff teaching in TNE programs
Outcome:A three-stage induction program was developed in 2005 and approved by the TNE sub-committee of the University Teaching & Learning Committee for implementation in 2006. Stage 1 focuses on generic cross-cultural awareness and the principles underpinning effective teaching and learning in transnational contexts and is delivered by CALT. Stage 2 is program-specific (covering issues related to infrastructure, induction of students, course delivery, coordination, resources and etc.), and is delivered by the relevant School/Faculty. Stage 3 covers travel information (visas, flights, accommodation, security issues, travel tips etc.) and culture-specific information (e.g. appropriate greetings, understanding the concepts of 'face' and 'guanxi'), and is the responsibility of the TNE Unit. In addition to the induction program, a debriefing session for all involved staff has been developed to provide on-going input into the staff development needs of the TNE teaching staff.
H1Manager UBE-IOPA
10/2005

UTAS will enhance strategic alliances and demonstrate leadership in regional, national and global partnerships.

 
25Build prestigious international alliances with key research-led universities that embrace teaching and research, student and staff exchange, and other links. [En, D]
 
InitiativePriorityResponsibilityBudgetDate
1
Develop new relationships with international institutions in twinning programs.
HManager UBE-IOPA
12/2005
2
Investigate opportunities with current exchange partners for short-term general staff exchange programs.
MDeputy Director International ServicesA
11/2005
3
Review existing MOUs with overseas universities in order to continue to focus on productive relationships and further develop areas of cooperation.
MDeputy Director International ServicesA
09/2005
4
Investigate opportunity to develop collaborative links in Vietnam, beyond current arrangement with HUT.
MManager UBE-IOPA
12/2005
5
Further explore potential for links with South American universities, e.g. Chile, Peru.
MDirector International ServicesA
12/2005
 
27Establish strategic alliances with other educational providers to access high-quality course offerings and wider choices for students, while minimising University course development costs. [En]
 
InitiativePriorityResponsibilityBudgetDate
1
Investigate opportunities for collaboration with other equivalent national and international institutions.
MDirector International ServicesA
12/2005
2
Continue to develop the Study Abroad program, through establishing relationships with new institutions.
MDeputy Director International ServicesA
12/2005

POSITION



UTAS will have grown significantly, with a strategic mix of domestic and international students and staff from diverse backgrounds.

 
29Make progress towards meeting 2010 indicative targets by achieving around 13,500 EFTSU of onshore enrolments by 2007. These targets are mapped out comprehensively in the University’s enrolment plan. Indicative staff profile targets will also be developed to support enrolment growth targets. [G]
 
InitiativePriorityResponsibilityBudgetDate
1
Increase FFPOS, in line with targets established with Faculties.
HDirector International ServicesA
10/2005
2
Implement marketing initiatives to further diversify range of source countries for international students.
MManager International MarketingA
10/2005
3
Maintain and extend rounds of marketing meetings with Schools and Faculties.
Target:To provide a mechanism for meeting with Faculty International Committees and key Schools participating in International recruitment
Outcome:Faculty of Business: Manager, International Marketing now a member of Faculty International Committee; Faculties of Health Science & Law: Manager International Marketing meets with Dean 2-3 times per year; Faculty of Science, Engineering & Technology: Manager International Marketing attends regular meetings with Faculty staff and Director, International Services regularly attends Faculty International Committee meetings; Faculty of Education: initial meetings held, Faculty of Arts: mechanism for regular meetings under negotiation, Schools of Architecture & Computing: regular meetings instigated, Schools of Engineering & Fine Arts: regular meetings proposed
H1Manager International MarketingA
12/2005
4
Develop individual School data on source of students to assist with marketing plans.
HManager International MarketingA
07/2005

UTAS will balance the development of campuses to maximise the advantages of community, location and networks. Campus profiles will be developed strategically, mixing and balancing courses, students and staff in real and virtual learning environments.

 
31Review Launceston profile to significantly increase mix and numbers to critical mass. [G]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to promote ELC Launceston, and build on growth in student numbers.
MManager International Marketing, Manager ELCA
12/2005
2
Continue to work with Launceston City Council to market Launceston as an international education city.
MManager International MarketingA
12/2005

UTAS will have administrative structures, budget processes, business systems and infrastructure that effectively and efficiently support its strategic priorities.

 
33Review all administrative areas to look at how current systems and processes will support quality, growth, internationalisation and compliance strategies; and be accountable to, and efficient for, users. In particular, review the service needs of students in the light of projected growth. [Ex]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to monitor and maintain compliance under ESOS Act and CRICOS.
Target:Procedures reviewed and updated; students made aware of requirements under ESOS; UTAS staff made aware of requirements under ESOS.
Outcome:Process for students 100% complete; continuing program with all Schools/Faculties and Admin units to ensure understanding of requirements re: compliance.
H1Director International ServicesA
03/2005
2
Investigate quality assurance accreditation
MDirector International Services, Manager UBE-IOPA
09/2005
3
Preparation for AUQA Audit for all areas of International Services activity - onshore, offshore and English Language Centre.
Target:Documentation and personnel prepared for AUQA audit.
Outcome:100% achieved
H1Director International ServicesA
08/2005
 
36Generate additional income from non-Commonwealth sources; including expansion of domestic fee-paying undergraduate and postgraduate enrolments, and income from commercialisation projects. [G]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to increase FFPOS to meet targets.
HDirector International Services, Manager International MarketingA
10/2005
2
Continue to grow student numbers in ELC to ensure achievement of annual surplus.
HDOS, ELCA
12/2005
3
Continue to build offshore activities, in line with business plan, to achieve budgeted income.
HManager UBE-IOPA
12/2005

UTAS will have a clear brand that is recognised and attractive both locally, nationally and internationally, and a marketing profile that supports its strategic objectives.

 
38Initiate branding/marketing/PR and government relations program, directed nationally and internationally at key market sectors. [D, G]
 
InitiativePriorityResponsibilityBudgetDate
1
Continue to play an active role in the development of the University's international marketing and branding strategies.
MDirector International ServicesA
12/2005
2
Phase in new corporate branding in international promotional materials.
MManager International MarketingA
12/2005