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Marketing and Brand for the University

The University marketing language and visual identity, core brand positioning and associated services are managed by the Office of Marketing.

When we deliver these elements together, through all of our communications, environments and behaviours, and in accordance with our guidelines, we can deliver a truly extraordinary brand.

Contact us

For staff requiring more information and access to downloads please refer to the intranet site.

Staff Intranet - Office of Marketing

For all others, including students requiring access to branding materials, please email.

Who is marketing and brand content for?

Anyone at the University of Tasmania who communicates on the University's behalf should find this site a useful and inspiring resource.

  • Deans, Directors, and other leaders can use the principles of our brand as a platform to focus their initiatives
  • Academics and professional staff can use it to understand the principles of the brand platform and how to apply it in their day to day work, and download useful tools and templates to make work simpler
  • Writers and communicators can use it to draw inspiration when they create stories about the achievements of their people
  • Designers can use the wealth of typography, colour, imagery and design elements to give life to their design creations

If you have any questions regarding the University's brand, would like to make suggestions for useful materials or templates, or if you want to share your own successful examples, please contact the Office of Marketing at