Overview 2021
Location
This course may not be available to international students. Please see the list of distance courses (i.e. online and taken outside Australia) that are offered to international students
View archived years for this course
For years prior to 2015, please view the Course and Unit Handbook Archive
View the current year's course page
This course provides an introduction to Marketing principles for students who are new to the discipline, or who only have limited experience in Marketing. Successful completion of this course will give students a solid foundation in Marketing fundamentals, and can be built on through further studies to achieve the level of competency required to become a Marketing professional.
Key contacts
| Current student enrolment questions and advice | UConnect |
| Course Coordinator | Dr Gauri Laud |
Course objectives
This course aims to develop graduates who are autonomous learners and who have the ability to reflect on experiences, think critically, and interpret complex information and practices through research and inquiry. Our graduates are prepared for senior positions where they can use information to make socially responsible and informed decisions.
Course structure
Entry requirements
Fees & scholarships
Domestic students
Scholarships
For information on general scholarships available at the University of Tasmania, please visit the scholarships website.
How can we help?
Do you have any questions about choosing a course or applying? Get in touch.
- Domestic
- 13 8827 (13 UTAS)
- International
- +61 3 6226 6200
- Course.Info@utas.edu.au
- Online
- Online enquiries