Courses & Units

Venture Project A - Situation Analysis BAA540



This Unit integrates work and learning for students in the Master in Entrepreneurship and Innovation course in TSBE. It carries a 12.5 Credit Points (equivalent to one unit). This unit is Venture Project A and it is the first in a series of venture project units which focus on ‘situation analysis’. The analysis will then be used in the following venture project units. These units include Venture Project B (opportunity analysis), Venture Project C (business model assessment), and ultimately a Capstone Venture Project.

For this Venture Project A, you are expected to critically analyse and review the current entrepreneurial and innovation ecosystem and come up with new venture project ideas (i.e. new products, services, or processes) to solve real-world problems of global relevance, within a local Tasmanian community context. Venture project ideas can be for the public, private or not-for-profit sector. You will be working in a group of students and a Project Mentor from a start-up or a new venture within the organisation. You will have an opportunity to visit and observe start-up companies and/or explore new ventures in existing companies to understand the entrepreneurial practices and performances. For the duration of the project period, the Unit Coordinator will liaise with you and the Project Mentor who may also pitch key areas they have capability in or want to develop further. This will ensure the appropriate standards are maintained, and that the proposed venture ideas are developed in relation to entrepreneurship and innovation theories, principles and processes.


Unit name Venture Project A - Situation Analysis
Unit code BAA540
Credit points 12.5
Faculty/School College of Business & Economics
Tasmanian School of Business and Economics
Discipline Management

Dr Onnida Thongpravati

Level Postgraduate
Available as student elective? No
Breadth Unit? No


Location Study period Attendance options Available to
Hobart Semester 1 On-Campus International Domestic


International students
Domestic students

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Key Dates

Study Period Start date Census date WW date End date
Semester 1 24/2/2020 23/3/2020 13/4/2020 31/5/2020

* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).

Unit census dates currently displaying for 2020 are indicative and subject to change. Finalised census dates for 2020 will be available from the 1st October 2019.

About Census Dates

Learning Outcomes

LO1analyse and discuss the performances of the start-up or new venture.
LO2apply business theories, principles and processes to understand start-up/venture performance.
LO3communicate business information to a professional and diverse audience.



Band CSP Student Contribution Full Fee Paying (domestic) Field of Education
3 2020: $1,394.00 2020: $3,545.00 080301

Fees for next year will be published in October. The fees above only apply for the year shown.

Please note: international students should refer to this page to get an indicative course cost.



Report (50%), Presentation (30%), Discussion posts (20%).

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