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Hobart, Launceston


Strategic management today is a complex process requiring advanced skills. International expansion, network advantage, and resource optimisation pervade every aspect of this critical management skill. Successful managers need up-to-date guidance in the creation and implementation of effective strategy. This unit is specifically designed to meet these requirements. The design, content, concepts and supportive readings all reflect current issues in strategic management. The unit focuses on the practice and concepts of strategic management through the introduction of appropriate theoretical models and frameworks. The central issue of the unit is the achievement of competitive advantage: internal and external drivers of competitive advantage, the link between strategy formulation and implementation, and the role of leadership, corporate governance and strategic entrepreneurship in this process.

Summary 2020

Unit name Strategic Management
Unit code BMA799
Credit points 12.5
Faculty/School College of Business & Economics
Tasmanian School of Business and Economics
Discipline Management

Dr Rose Kling

Level Postgraduate
Available as student elective? Yes
Breadth Unit? No



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Learning Outcomes

LO1Acquire and critically evaluate in-depth knowledge of foundational and contemporary management theories, principles and processes.
LO2Conduct research into management practice through case study analysis
LO3Apply strategic and innovative thinking to making decisions and judgements.
LO4Communicate complex concepts and justify decision-making, in written formats.







Mutual Exclusions

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Teaching Pattern

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Online Quizzes (20%), Strategic Analysis Report (30%), Business Case Analysis (50%).

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