Graduate Diploma of Strategic Communication (R6Y)

Overview  2022

Entry Requirements

See entry requirements

Duration

Minimum 1 Years, up to a maximum of 3 Years

Duration

Duration refers to the minimum and maximum amounts of time in which this course can be completed. It will be affected by whether you choose to study full or part time, noting that some programs are only available part time.

Location

Hobart
Term 1

Full Fee Paying places available

Entry Requirements

See entry requirements

Duration

Minimum 1 Years
Entry requirements

Location

Hobart
Term 1

Making her mark at Mona

Eleanor Robb discovered a passion for media and film related subjects at university. Combined with a passion for the creative arts, she landed her dream job at Mona.

The Graduate Diploma of Strategic Communication aims to produce independent and entrepreneurial communicators who can successfully participate in the contemporary media environment.

Designed for those wanting to promote and implement change across a range of social, environment, political and business settings, the course helps you to develop advanced analytical skills and professional-level communications expertise. Students will develop knowledge of the strategic and political communications fields and media industries, and produce and engage with traditional and emergent media platforms and practices.

You will be taught by leading researchers and lecturers, who possess a broad range of industry experience in a state of the art contemporary Media School supported by equipment and technical know-how. The diploma is designed for students seeking the benefits of online learning and intensive workshops and seminars.

  1. Critically analyse media texts, practices, industries and audiences from a theoretical perspective, showing awareness of local, national and international contexts.
  2. Communicate scholarly ideas in effective and ethical ways across a variety of media platforms, showing advanced abilities in at least two areas of media production.
  3. Design and produce media content that responds to a changing and dynamic media environment to a professional standard.
  4. Reflect critically on your professional development to support collaborative media practices.

Course structure

Completion of the Graduate Diploma of Strategic Communication requires 100 credit points comprising:

  • 87.5 credit points of Core units
  • 12.5 credit points of Elective units

Complete all 87.5 credit points of Core units.

Digital media, including social media platforms, play an increasing role in the contemporary media landscape. This unit provides you with a strong foundation for understanding the function of digital media in the contemporary media landscape. It will develop your knowledge…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

Recent global events and a dynamic media landscape have highlighted the importance of public relations (PR) practitioners as a central component of contemporary strategic communications practice. This unit will develop your understanding of historical, theoretical, and practical approaches to public…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

The ability to strategically communicate is a skill required in many industries and sectors. In this unit, you are introduced to a variety of media platforms and approaches to provide a strong foundation for participation in the media and communication…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
Hobart5 Week Session Feb A

Key: On-campus    Off-Campus    International students    Domestic students

In Tasmania, our vibrant arts and cultural calendar includes MOFO and Dark MOFO, Ten Days on the Island, and Beaker Street. In this unit, you will learn about the role of festivals, open days, street fairs and other events in…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartWinter school

Key: On-campus    Off-Campus    International students    Domestic students

In this work integrated learning unit, you will work with industry partners for no less than ten days to gain workplace experience in the media and communication industry. At the end of this unit, you will have a portfolio of…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1
HobartSemester 2
HobartWinter school

Key: On-campus    Off-Campus    International students    Domestic students

Science communication has an increasingly vital role to play in a modern, global society. The growing awareness of the threat of climate change, along with the unprecedented impact of COVID-19, has highlighted the importance of the effective communication of science.…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartTerm 3

Key: On-campus    Off-Campus    International students    Domestic students

This unit equips you with the skills to produce content and tell stories across a range of media. A variety of digital tools, delivery options and conceptual approaches will be explored as you design, research and produce their content. Academic…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

Complete 12.5 credit points of Elective units.

Complete 12.5 credit points from Elective units. Students intending to continue into the Master of Strategic Communication should select an Elective that forms part of their intended Specialisation in the Master's degree.

Marketing is a business function that goes beyond the mere act of selling or advertising, it encompasses the entire process through which value is created, captured and offered to customers. It is critical that organisations establish and maintain relationships with…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

For marketers, understanding how buyers and consumers behave is an integral part of correctly identifying their needs, and developing effective marketing strategies. Buyers often go through decision-making processes before making a purchase or making a decision to continue to buy…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

The increasing use of the Internet and other digital media by both business andconsumers is having a significant effect on business globally. For consumers,information and communication technologies (ICT) provide more information,convenience, and a wider range of, and access to, product…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

Globally, health systems are tasked with responding to contemporary challenges and the related disease burden and health needs of their population. This unit takes a systems approach to examine how health systems are designed, the key components, who pays, and…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

This unit explores the principles, theories and practice of epidemiology. Students are provided with a comprehensive introduction to the collection and interpretation of epidemiological data within the framework of health, health care delivery and human services. The unit content covers…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

This unit introduces the scope of public health practice in the 21st century and the social, political and economic context within which public health practitioners operate. The unit combines theoretical and practical material to assist students to understand the social…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

This unit will provide a broad understanding of current environmental health concepts. Students undertaking this course will gain insight into how our health is influenced by our environments and ecology, and the likely impacts of climate change and benefits of…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

This unit will explore the origins, elements and tensions inherent in sustainable tourism. You will explore the relevance of sustainable development to tourism, its application and the tensions that arise when theory is applied to practice. The unit will also…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

Tourism is part of globalisation. Tourism has changed over the decades as travels become cheaper, new destinations are found and more countries become prosperous. Tourism affects host societies and the issues are often global in scale. These include challenges from…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 2
AMC - SydneySemester 2

Key: On-campus    Off-Campus    International students    Domestic students

Tasmania and Australia are rich in history and heritage. What gets presented and celebrated however is contested and challenged. This unit does not only introduce a critical reading of heritage, it offers tools and frameworks for participants to reflect and…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

Digital disruptions such as the sharing economy have caused major disruptions for the tourism industry – both positive and negative. Platforms such as Airbnb and Uber, plus Airtasker, UberEats and HomeAway, have transformed the way tourists travel, the way that…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

Ecosystem Conservation offers students a pathway to understanding the core ideas behind ecology and conservation biology. You will gain knowledge, skills and investigative abilities to discuss and write about the issues surrounding conservation management around the world. In practical work…

Credit Points: 25

This unit is currently unavailable.

This unit provides students with a practical understanding of key systems for protected area planning and management. Terrestrial, freshwater and marine protected areas are considered. The global context of protected areas is analysed, including issues of definition, scope and governance.…

Credit Points: 25

LocationStudy periodAttendance optionsAvailable to
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

The unit provides an overview and instruction in a broad range of topics related to the marine and Antarctic environments. In IMAS, study and research are both discipline-based and multi-disciplinary—the latter reflecting the true nature of collaboration and cooperation in…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 1

Key: On-campus    Off-Campus    International students    Domestic students

The unit explores environmental governance in the context of areas of global concern and shared international management – focusing on the polar regions, the oceans and the global climate. The concepts of sustainable development and the global commons are crucial…

Credit Points: 12.5

LocationStudy periodAttendance optionsAvailable to
HobartSemester 2

Key: On-campus    Off-Campus    International students    Domestic students

Entry requirements

We encourage you to apply for the courses you most want to study. If you’re not eligible to enter your chosen course right now, the University of Tasmania admissions team will work with you to find the best pathway option.

Entry into the Graduate Diploma requires;

  • a Bachelor’s degree with a credit average in any discipline, or
  • work experience of at least three years in journalism, public relations, event management, and/or the related professions.

Fees & scholarships

Domestic students

Domestic students enrolled in a full fee paying place are charged the Student Services and Amenities Fee but this fee is incorporated in the fees you pay for each unit you enrol in. Full fee paying domestic students do not have to make any additional SSAF payments.

Detailed tuition fee information for domestic students is available at the Domestic Student Fees website, including additional information in relation to a compulsory Student Services and Amenities Fee (SSAF).

International students

2022 Total Course Fee (international students): $30,950 AUD*.

Course cost based on a rate of $30,950 AUD per standard, full-time year of study (100 credit points).

* Please note that this is an indicative fee only.

International students

International students are charged the Student Services and Amenities Fee but this fee is incorporated in the annual rate. International students do not have to make any additional SSAF payments.

Scholarships

For information on general scholarships available at the University of Tasmania, please visit the scholarships website.

How can we help?

Do you have any questions about choosing a course or applying? Get in touch.

Domestic
1300 363 864
International
+61 3 6226 6200
Email
Course.Info@utas.edu.au
Online
Online enquiries

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