Graduate Diploma of Strategic Communication (R6Y)

Digital media, including social media platforms, play an increasing role in the contemporary media landscape. This unit provides you with a strong foundation for understanding the function of digital media in the contemporary media landscape. It will develop your knowledge…

Recent global events and a dynamic media landscape have highlighted the importance of public relations (PR) practitioners as a central component of contemporary strategic communications practice. This unit will develop your understanding of historical, theoretical, and practical approaches to public…

The ability to strategically communicate is a skill required in many industries and sectors. In this unit, you are introduced to a variety of media platforms and approaches to provide a strong foundation for participation in the media and communication…

In Tasmania, our vibrant arts and cultural calendar includes MOFO and Dark MOFO, Ten Days on the Island, and Beaker Street. In this unit, you will learn about the role of festivals, open days, street fairs and other events in…

In this work integrated learning unit, you will work with industry partners for no less than 80 hours (10 days) to gain workplace experience in the creative industries. At the end of this unit, you will have a portfolio of…

Science communication has an increasingly vital role to play in a modern, global society. The growing awareness of the threat of climate change, along with the unprecedented impact of COVID-19, has highlighted the importance of the effective communication of science.…

This unit equips you with the skills to produce content and tell stories across a range of media. A variety of digital tools, delivery options and conceptual approaches will be explored as you design, research and produce their content. Academic…

Marketing is a business function that goes beyond the mere act of selling or advertising, it encompasses the entire marketing process through which value is created, captured and offered to customers. It is critical that organisations establish and maintain relationships…

For marketers, understanding how buyers and consumers behave is an integral part of correctly identifying their needs, and developing effective marketing strategies. Buyers often go through decision-making processes before making a purchase or making a decision to continue to buy…

The increasing use of the Internet and other digital media by both business andconsumers is having a significant effect on business globally. For consumers,information and communication technologies (ICT) provide more information,convenience, and a wider range of, and access to, product…

Globally, health systems are tasked with responding to contemporary challenges and the related disease burden and health needs of their population. This unit takes a systems approach to examine how health systems are designed, the key components, who pays, and…

This unit explores the principles, theories and practice of epidemiology. Students are provided with a comprehensive introduction to the collection and interpretation of epidemiological data within the framework of health, health care delivery and human services. The unit content covers…

This unit introduces the scope of public health practice in the 21st century and the social, political and economic context within which public health practitioners operate. The unit combines theoretical and practical material to assist students to understand the social…

This unit will provide students with a comprehensive understanding of contemporary environmental health concepts and examine the environmental and ecological determinants of health within the framework of national and international policy. Students undertaking this course will acquire valuable insights into…

This unit will explore the origins, elements and tensions inherent in sustainable tourism. You will explore the relevance of sustainable development to tourism, its application and the tensions that arise when theory is applied to practice. The unit will also…

Tourism is part of globalisation. Tourism has changed over the decades as travels become cheaper, new destinations are found and more countries become prosperous. Tourism affects host societies and the issues are often global in scale. These include challenges from…

Tasmania and Australia are rich in history and heritage. What gets presented and celebrated however is contested and challenged. This unit does not only introduce a critical reading of heritage, it offers tools and frameworks for participants to reflect and…

Digital disruptions such as the sharing economy have caused major disruptions for the tourism industry – both positive and negative. Platforms such as Airbnb and Uber, plus Airtasker, UberEats and HomeAway, have transformed the way tourists travel, the way that…

Ecosystem Conservation offers students a pathway to understanding the core ideas behind ecology and conservation biology. You will gain knowledge, skills and investigative abilities to discuss and write about the issues surrounding conservation management around the world. In practical work…

This unit provides students with a practical understanding of key systems for protected area planning and management. Terrestrial, freshwater and marine protected areas are considered. The global context of protected areas is analysed, including issues of definition, scope and governance.…

The unit provides an overview and instruction in a broad range of topics related to the marine and Antarctic environments. In IMAS, study and research are both discipline-based and multi-disciplinary—the latter reflecting the true nature of collaboration and cooperation in…

The unit explores environmental governance in the context of areas of global concern and shared international management – focusing on the polar regions, the oceans and the global climate. The concepts of sustainable development and the global commons are crucial…