Courses & Units
Media, Power and Communication HEJ308
Introduction
Power describes the capacity of an individual or group to influence the opinions, decisions and actions of others. This unit explores the role of media in the communication of power in society and, importantly, the counter-movements that challenge power. In these spaces of cooperation and contest, individuals and groups form new networks to represent the interests of places and communities. Media and communication is an integral part of these processes because media is used to inform our ideas of the possibilities, challenges, hopes and responsibilities within moments of social change. Drawing on case studies, contemporary debates and the key concepts in sociology and media studies, this unit explores how groups interact in and through media to influence the negotiations and decisions affecting them.
Summary
| Unit name | Media, Power and Communication |
|---|---|
| Unit code | HEJ308 |
| Credit points | 12.5 |
| College/School | College of Arts, Law and Education School of Creative Arts and Media |
| Discipline | Media |
| Coordinator | Doctor Claire Konkes |
| Available as an elective? | Yes |
| Delivered By | University of Tasmania |
Availability
| Location | Study period | Attendance options | Available to | ||
|---|---|---|---|---|---|
| Hobart | Semester 2 | On-Campus | International | Domestic | |
| Online | Semester 2 | Off-Campus | International | Domestic | |
Key
- On-campus
- Off-Campus
- International students
- Domestic students
Note
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Key Dates
| Study Period | Start date | Census date | WW date | End date |
|---|---|---|---|---|
| Semester 2 | 22/7/2024 | 16/8/2024 | 9/9/2024 | 27/10/2024 |
* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (refer to How do I withdraw from a unit? for more information).
Unit census dates currently displaying for 2024 are indicative and subject to change. Finalised census dates for 2024 will be available from the 1st October 2023. Note census date cutoff is 11.59pm AEST (AEDT during October to March).
Learning Outcomes
- Describe and discuss key concepts and debates relating to power in media and communication studies
- Apply conceptual knowledge to identify where and how power is represented in contemporary media and communication landscapes
- Evaluate and discuss the strategic use of media to inform and influence public debate in the contemporary media environment
- Synthesise relevant theoretical and applied concepts to produce a professional analysis of a campaign strategy, which may include content analysis and/or counter-campaign material
Fee Information
The 2024 Commonwealth Supported Place (CSP) rates are still being finalised by the Government and we will update the domestic fee information as soon as we have more details.
Teaching
| Teaching Pattern | On Campus Weekly online content including Lectures and activities (4 hours) Weekly scheduled classroom tutorial (90 minutes ) Off Campus Weekly online content including Lectures and activities (4 hours) Weekly 90 minutes scheduled web conference tutorial (90 minutes) |
|---|---|
| Assessment | Task 1: Engagement Journal - Short writing exercises (25%)|Task 2: Social movement case study (35%)|Task 3: Communicating Climate Change (40%) |
| Timetable | View the lecture timetable | View the full unit timetable |
Textbooks
| Required |
Required readings will be listed in the unit outline prior to the start of classes. |
Links | Booktopia textbook finder |
|---|
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