Courses & Units

Media, Power and Communication HEJ308



Power describes the capacity of an individual or group to influence the opinions, decisions and actions of others. This unit explores the role of media in the communication of power in society and, importantly, the counter-movements that challenge power. In these spaces of cooperation and contest, individuals and groups form new networks to represent the interests of places and communities. Media and communication is an integral part of these processes because media is used to inform our ideas of the possibilities, challenges, hopes and responsibilities within moments of social change.

Drawing on case studies, contemporary debates and the key concepts in sociology and media studies, this unit explores how groups interact in and through media to influence the negotiations and decisions affecting them.


Unit name Media, Power and Communication
Unit code HEJ308
Credit points 12.5
Faculty/School College of Arts, Law and Education
School of Creative Arts and Media
Discipline Media

Dr. Claire Konkes

Available as student elective? Yes
Breadth Unit? No


Location Study period Attendance options Available to
Hobart Semester 2 On-Campus International Domestic


International students
Domestic students

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Key Dates

Study Period Start date Census date WW date End date
Semester 2 12/7/2021 10/8/2021 30/8/2021 17/10/2021

* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).

About Census Dates

Learning Outcomes

  1. Describe key concepts and debates in media and communication studies.
  2. Identify representations of power in contemporary media and communication contexts.
  3. Evaluate the strategic use of media of various actors to represent, assert and/or challenge authority.
  4. Synthesise relevant theoretical and applied concepts to produce a professional analysis of a campaign strategy, which may include content analysis and/or counter-campaign material.


Field of Education Commencing Student Contribution 1 Grandfathered Student Contribution 1 Approved Pathway Course Student Contribution 2 Domestic Full Fee
100700 $1,812.00 $850.00 not applicable $2,445.00

1 Please refer here more information on student contribution amounts.
2 Information on eligibility and Approved Pathway courses can be found here
If you have any questions in relation to the fees, please contact UConnect or more information is available on StudyAssist.

Please note: international students should refer to this page to get an indicative course cost.



Task 1: Close reading exercises, 900 words, 5-minute talk (20%)

Task 2: Social movement case study, 2000 words (40%)

Task 3: Communicating Climate Change, 2000 words (or equivalent) (40%)

TimetableView the lecture timetable | View the full unit timetable


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