Digital disruptions such as the sharing economy have caused major disruptions for the tourism industry – both positive and negative. Platforms such as Airbnb and Uber, plus Airtasker, UberEats and HomeAway have transformed the way tourists travel, the way that purchases are made, the way in which employees are hired, the way in which the industry is regulated and ultimately the way in which tourism as an industry is regarded by communities. Further disruptions such as big data have challenged norms of research, the ethics of collecting data and ultimately challenged our understanding of how the tourism industry works. In this unit, you will tackle these issues by exploring the reasons for the rise of disruptive innovations such as the sharing economy. You will assess positive and negative impacts critically, from a diverse range of perspectives including those of consumers, tourism operators, the tourism industry and policy makers.
This unit is taught in Hobart using blended delivery. There are two compulsory workshops that will delivered on the Hobart campus on consecutive days. The remainder of the unit is delivered online.
|Unit name||The Sharing Economy and Disruptive Innovations|
|Faculty/School||College of Arts, Law and Education
School of Social Sciences
|Discipline||Sociology and Criminology|
|Available as student elective?||No|
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Units are offered in attending mode unless otherwise indicated (that is attendance is required at the campus identified). A unit identified as offered by distance, that is there is no requirement for attendance, is identified with a nominal enrolment campus. A unit offered to both attending students and by distance from the same campus is identified as having both modes of study.
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* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).
- Reflect upon and synthesise the complex forces behind the rise of the sharing economy and disruptive innovations
- Critically evaluate the range of products that have emerged as a result of the sharing economy and disruptive innovation
- Critically assess the positive and negative impacts of disruptive innovations on the tourism and cultural heritage industries
- Analyse the impact that the sharing economy and disruptive Innovations has had upon consumer behaviour
Critical evaluation of the rise and ethics of big data and the sharing economy (30%)
Individual pitch for a new disruptive innovation (15%)
Collaborative grant proposal (55%), comprising two components: * Individual reflection (10%) * Proposal (45%)
|Timetable||View the lecture timetable | View the full unit timetable|
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