Courses & Units

Business Planning ZAA232


This unit explores how and why successful businesses develop longer term plans to guide their management. It introduces the concept of medium to long term planning, explaining why business plans are formulated, and how managers use them to guide business operations. Practical examples of different kinds of business plans in different business settings are investigated, analysing how they strategically support the management of the business. You will investigate and use a range of business tools such as SWOT analysis and Business Model Canvas. You will also identify issues in a business environment and recommend solutions. Presentation is a key component of this subject, communicating key strategies and concepts that analyse and apply discipline knowledge to practice.


Unit name Business Planning
Unit code ZAA232
Credit points 12.5
Faculty/School University College
Discipline Applied Business

Cecilia Lawler

Available as student elective? No
Breadth Unit? No


This unit is currently unavailable.


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Unit census dates currently displaying for 2019 are indicative and subject to change. Finalised census dates for 2019 will be available from the 1st October 2018.

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Learning Outcomes

Identify and analyse business planning concepts

Analyse and apply business planning tools in organisational contexts

Identify, evaluate and apply business strategies and planning

Apply discipline based skills and knowledge in dynamic practice situations

Analyse and communicate core concepts related to discipline knowledge and practice

Analyse and evaluate applications of innovative and/or entrepreneurial practice

Develop and communicate understandings related to graduate attributes and transferable skills as adaptive practitioners



Band Field of Education

Fees for next year will be published in October. The fees above only apply for the year shown.

Please note: international students should refer to this page to get an indicative course cost.


Teaching Pattern

Blended mode: Online content, full-day workshop (x2), weekly tutorials


AT1: Case Studies - Local and Reflection (20%)

AT2: SWOT Analysis and Report (30%)

AT3: Business Model Canvas and Reflection (40%)

TimetableView the lecture timetable | View the full unit timetable



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