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  2. Business Project [MBA798]

    2023
    Aims at developing an appreciation of research methodology with particular reference to techniques and approaches of relevance to candidates. Completion of the unit will give candidates the opportunity to design and undertake a significant research study of substantial importance to their organisation (double weighted)....
  3. Business Project [MBE798]

    2023
    Aims at developing an appreciation of research methodology with particular reference to techniques and approaches of relevance to candidates. Completion of the unit will give candidates the opportunity to design and undertake a significant research study of substantial importance to their organisation (double weighted)....
  4. Strategic Management [MBA799]

    2023
    Strategic management today is a complex process requiring advanced skills. International expansion, network advantage, and resource optimisation pervade every aspect of this critical management skill. Successful managers need up-to-date guidance in the creation and implementation of effective strategy. This unit is specifically designed to meet these requirements. The design, content, concepts...
  5. Strategic Management [MBE799]

    2023
    Strategic management today is a complex process requiring advanced skills. International expansion, network advantage, and resource optimisation pervade every aspect of this critical management skill. Successful managers need up-to-date guidance in the creation and implementation of effective strategy. This unit is specifically designed to meet these requirements. The design, content, concepts...
  6. Marketing in Society [MBA507]

    2023 Hobart
    Like all business operations, marketing is undergoing a transformation in response to complex and dynamic business environments. The evolution of marketing thought is progressing beyond a customer orientation, to adoption of an ecosystem perspective whereby marketing can be a driver of competitive advantage in the face of market disruption, global change and evolving consumer and societal...
  7. 2023
    Examination of the role and nature of leadership as a practice, as behaviour and as a suite of capabilities has been reignited in the wake of responses to the current COVID-19 pandemic. However, critique of leaders and the role they play has been ongoing for some time. This unit aims to identify a more expansive view of leadership practices beyond prevailing Western paradigms. Developing an...
  8. Marketing in Society [MBE507]

    2023
    Like all business operations, marketing is undergoing a transformation in response to complex and dynamic business environments. The evolution of marketing thought is progressing beyond a customer orientation, to adoption of an ecosystem perspective whereby marketing can be a driver of competitive advantage in the face of market disruption, global change and evolving consumer and societal...
  9. 2023
  10. 2023
    The purpose of the unit is to build a relevant understanding of how a range of economic and ethical theories relate to management decisions. It will develop a core understanding of neoclassical economics but will not focus upon mathematical application of these theories. Rather it will identify economic theory which goes beyond this neo-classical framing to allow a better economic understanding...
  11. 2023
    The purpose of the unit is to build a relevant understanding of how a range of economic and ethical theories relate to management decisions. It will develop a core understanding of neoclassical economics but will not focus upon mathematical application of these theories. Rather it will identify economic theory which goes beyond this neo-classical framing to allow a better economic understanding...
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