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Strategic Communication

Develop the professional skills, knowledge and tools to communicate across settings as diverse as the sciences, creative industries and politics.

From our unique location in Tasmania, you’ll build advanced analytical skills, professional media-making expertise, and a network of peers to help you make a future that matters.

Our postgraduate courses in Strategic Communication have been developed with industry and offer a flexible pathway from your undergraduate study or professional experience.

With three specialisations available, your study experience can be to tailored to meet your personal career aspirations. Many units delivered on-campus are also available online, giving you the flexibility to balance life’s other commitments.

You can complete your Master of Strategic Communication through a one-year accelerated mode or part-time with flexible study options.

Course Options

Master of Strategic Communication

1.5 years min, or 5 years max*
Salamanca Place (Hobart) CRICOS 0100441

View course details

Graduate Diploma of Strategic Communication

1 year min, 3 years max*
Salamanca Place (Hobart) CRICOS 0100440

View course details

Graduate Certificate in Strategic Communication

0.5 year min, 2 years max*
Salamanca Place (Hobart) CRICOS 0100439

View course details

*Subject to international student visa conditions if applicable.

The Media School’s state-of-the art campus places you in the heart of Hobart’s cultural, scientific and civic centre.

Engage with industry standard equipment and skilled technicians to build your portfolio.

Undertake an internship with our industry partners to gain work-place experience and credit towards your postgraduate course.

Study options

Arts, Events and Culture

Dark Mofo, Mona Foma, The Unconformity, Ten Days on the Island, and Falls Festival are just some of the vibrant and expanding events putting Tasmania on the map. You’ll explore the history of cultural events, their role in contemporary life, and develop a detailed understanding of the professional communication skills required to deliver inspiring events. This unit includes a field trip where you will engage with industry professionals at the Tasmanian Museum and Art Gallery.

Science Communication

The growing awareness of the threat of climate change, along with the unprecedented impact of COVID-19, has highlighted the importance of the effective communication of science. You’ll explore the social, political and ethical implications of science communication in a global society. This includes science in the media, science and public policy, science and advocacy, and public engagement with science.

Public Relations

Media engagement is essential to modern communication strategies. Our Public Relations specialisation explores the key concepts of the profession. As a graduate, you’ll be equipped to analyse communication settings, interact professionally with media, set clear communications goals and strategies, and design effective public relations campaigns.

Course breakdown

Choose from our range of postgraduate Strategic Communication courses to suit your experience and ambitions, starting with the Graduate Certificate and building towards your Masters

1

Graduate Certificate in Strategic Communication

Core unit
25 credit points

Choose 1 specialisation unit
25 credit points
Science Communication; Arts, Events and Culture; or Public Relations

2

Graduate Diploma of Strategic Communication

Core unit
25 credit points

Choose 1 specialisation unit
25 credit points
Science Communication; Arts, Events and Culture; or Public Relations

Electives
50 credit points
Choose from a range of 12.5 credit point or
25 credit point units (including an internship)

3

Master of Strategic Communication

Core unit
25 credit points

Choose 1 specialisation unit
25 credit points
Science Communication; Arts, Events and Culture; or Public Relations

Electives
(Coursework only)
100 credit points
Choose from a range of 12.5 credit point or
25 credit point units (including an internship)

OR

Electives
(Coursework and research)

100 credit points Choose from a range of 12.5 credit point or
25 credit point units (including an internship) up to 50 credit points and undertake two 25 credit point Masters Research Project units

Career outcomes

Making her mark at Mona

Eleanor Robb discovered a passion for media and film related subjects at university. Combined with a passion for the creative arts, she landed her dream job at Mona.

Read more about Eleanor

Careers requiring media and communication expertise are growing fast, with employers demanding advanced analytical, strategic and production skills. These are some of the top careers projected to grow in the next five years.1

1. ABS Labour Force Survey, National Skills Commission trend data to May 2019 and projections to 2024

Public relations professionals

15.8%

projected job growth to 2024

Advertising and Marketing professionals

21.7%

projected job growth to 2024

Multimedia specialists

9.2%

projected job growth to 2024

Entry information

Entry requirements

Entry requirements vary across courses. You'll find the requirements on our individual course pages. These can be accessed from Course Options, which is located at the top of this page.

We encourage you to apply for the courses you most want to study. If you're not eligible to enter your chosen course right now, our admissions team will work with you to find the best pathway option.

Credit for prior learning

The University of Tasmania aims to provide you with credit for approved prior study or equivalent professional experience which exceeds standard entrance requirements for courses. For more information please visit Recognition for Prior Learning.

English language requirements

For those applicants who are nationals of and currently residing in a country where English is not the official language, evidence of an IELTS or TOEFL test must be provided. For more information, please visit International Future Students.