Hobart, Launceston, Cradle Coast
Introduction
Summary %globals_context%
Unit name | Tourism Visitor Engagement |
---|---|
Unit code | ZAA142 |
Credit points | 12.5 |
Faculty/School | University College |
Discipline | Applied Business |
Coordinator | %asset_metadata_unit.Coordinator% |
Teaching staff | %asset_metadata_unit.Staff% |
Available as student elective? | %asset_metadata_unit.AvailableAsElective_value^empty:No% |
Breadth Unit? | %asset_metadata_unit.IsBreadthUnit_value% |
Availability
Note
Please check that your computer meets the minimum System Requirements if you are attending via Distance/Off-Campus.
Units are offered in attending mode unless otherwise indicated (that is attendance is required at the campus identified). A unit identified as offered by distance, that is there is no requirement for attendance, is identified with a nominal enrolment campus. A unit offered to both attending students and by distance from the same campus is identified as having both modes of study.
Special approval is required for enrolment into TNE Program units.
TNE Program units special approval requirements.
* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (see withdrawal dates explained for more information).
Learning Outcomes
- Identify and describe the concepts and practices of visitor engagement
- Examine and apply storytelling skills, techniques, and practices used in visitor engagement
- Use reflective and deliberative thinking to generate visitor engagement strategies
- Design, plan, and communicate an authentic visitor experience
Fees
Requisites
Mutual Exclusions
You cannot enrol in this unit as well as the following:
ZAA112 Visitor Engagement
Teaching
Teaching Pattern | Blended mode: Online content, full-day workshop (x2), weekly tutorials |
---|---|
Assessment | AT1: Local Stories Analysis (20%) AT2: Experiential Report (30%) AT3: Visitor Engagement Concept Presentation (50%) |
Timetable | View the lecture timetable | View the full unit timetable |
Textbooks
Required | None |
---|
The University reserves the right to amend or remove courses and unit availabilities, as appropriate.