Search Results

Shape Shortlist Shape History

Search

10 results 20 results 50 results
Relevance Date (Newest first) Date (Oldest first) Title (A-Z) Title (Z-A) Distance URL (A-Z) URL (Z-A) Shuffle
1 - 10 of 32 search results

  1. Fully-matching results

  2. Strategic Management [BMA799]

    2024 Hobart, Online, ECA Melbourne
    Strategic management today is a complex process requiring advanced skills. International expansion, network advantage, and resource optimisation pervade every aspect of this critical management skill. Successful managers need up-to-date guidance in the creation and implementation of effective strategy. This unit is specifically designed to meet these requirements. The design, content, concepts...

  3. Economics for Managers [BEA683]

    2023 Hobart, Online, ECA Melbourne
    This unit provides managers with an introduction to a comprehensive range of key microeconomic and macroeconomic topics. The emphasis is on the practical application of basic economic concepts and models to real world business oriented problems. The unit will develop your ability to apply the economic way of thinking to solving problems within a firm and to understand the economic environment in...

  4. Introduction to Management [BMA101]

    2024 Hobart, Launceston, Cradle Coast, Online, Shanghai Ocean University, ECA Melbourne Student elective
    This unit provides students with an introduction to management concepts, functions and strategies. The unit outlines the key functions of management. The unit then explores the context surrounding management functioning, including an analysis of the broad environment in which organisations operate, the internal dynamics of organisational life, and the ethical climate that underpins sound...

  5. Business Strategy [BMA202]

    2024 Hobart, Launceston, Cradle Coast, Online, Hong Kong Universal Ed, Shanghai Ocean University, ECA Melbourne Student elective
    Strategy is concerned with an organisation's long-term direction - with making strategic choices about how to use resources best and align the firm with the operating environment. Business Strategy enhances your knowledge of strategy formulation, implementation and evaluation with a business, and the key contextual factors and managerial decisions that influence this process. The unit develops...

  6. Principles of Marketing [BMA151]

    2024 Hobart, Launceston, Cradle Coast, Online, Shanghai Ocean University, ECA Melbourne Student elective
    Marketing is the practice of managing an organisation's market offerings to create value-laden customer exchanges. Adopting a market orientation means organisations allow their marketing practices to be responsive to opportunities, and threats presented in the business environment. This responsiveness enables them to compete effectively in an increasingly dynamic global marketplace. This unit...

  7. Consumer Behaviour [BMA262]

    2024 Hobart, Launceston, Online, Hong Kong Universal Ed, ECA Melbourne Student elective
    As consumers, we live in a constantly changing world, driven by fast-paced technological, social, cultural and economic developments, resulting in access to a wide array of new products and services. These rapidly changing social and market factors significantly affect our behaviours and purchase decisions. Consumer behaviour will continue to change over the next decade and will affect our...

  8. Principles of Financial Management [BFA503]

    2024 Hobart, Launceston, Online, ECA Melbourne
    This unit introduces students to the major concepts and analytical tools used in the theory and practice of financial management within an Australian context. It is designed to provide students with an understanding of: the scope and nature of the finance function and its role within management; and the theory of finance and how it underpins the evaluation of investment, financing and dividend...

  9. Data Analytics for Accounting [BEA213]

    2024 Hobart, Launceston, Cradle Coast, Online, ECA Melbourne Student elective
    In today’s data economy, businesses are blessed and cursed with an abundance of data. This proliferation of data is creating new professions and changing existing professions. One profession that is witnessing a rapid change due to the explosion of data is accounting. While there exists a plethora of data available to businesses, accounting data remains a source of data that is reliable,...

  10. Health Finance, Economics and Accounting [BAA754]

    2024 Hobart, Online, ECA Melbourne
    This unit examines the theories and frequently used techniques of economics, financial and managerial accounting in healthcare organisations. Public and private funding issues will be examined, across the acute, primary and aged care sectors. Students will apply this knowledge to determine cost efficient and effective decision making, taking into account safety, quality, resource considerations...

  11. Consumer Decision-Making [BMA604]

    2024 Hobart, Online, ECA Melbourne
    For marketers, understanding how buyers and consumers behave is an integral part of correctly identifying their needs, and developing effective marketing strategies. Buyers often go through decision-making processes before making a purchase or making a decision to continue to buy and to consume a product or service. Thus, consumer decision-making, and the popular use of the term consumer behaviour...
Back to results

Shortlist

Clear all
Back to results

History

Recently clicked results

Clear all

Recent searches

Clear all