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  2. Thumbnail for The degree that turns your passion into a thriving business

    The degree that turns your passion into a thriving business

    https://www.utas.edu.au/about/news-and-stories/articles/2020/1096-the-degree-that-turns-your-passion-into-a-thriving-business
    29 Nov 2020: A deep love of the Tasmanian wilderness courses through Tara Howell’s veins. So when it came to fusing her passion for nature with what she was good at, Tara hit upon a business idea that offered the best of both worlds: luxury mountain biking
  3. Thumbnail for 6 reasons to study Project Management

    6 reasons to study Project Management

    https://www.utas.edu.au/about/news-and-stories/articles/2020/973-6-reasons-to-study-project-management
    9 Jan 2020: Knowing how to successfully manage a project from start to finish can be the difference between success and failure. It is an increasingly in-demand skill and studying it can boost a career in any industry. Project management is as broad as the
  4. Thumbnail for How marketing can ensure the sustainability of cultural institutions

    How marketing can ensure the sustainability of cultural institutions

    https://www.utas.edu.au/about/news-and-stories/articles/2018/674-how-marketing-can-ensure-the-sustainability-of-cultural-institutions
    20 Jul 2018: “In for-profit firms, the perception is that there’s a trade-off between profitability and sustainability. It’s thought of as a natural dichotomy – and it’s a battle that’s been going on for 40 years,” said Dr Mark Wickham from the
  5. Thumbnail for An honours project for a creative spirit

    An honours project for a creative spirit

    https://www.utas.edu.au/about/news-and-stories/articles/2020/1092-an-honours-project-for-a-creative-spirit
    19 Nov 2020: Lily Bucher-Edwards embodies the Tasmanian spirit. Her passion for this beautiful island is palpable. Lily says she always knew that she wanted to stay in Tasmania, so she decided to follow her creativity and study a Bachelor of Business with
  6. Thumbnail for How retailers turn everyday items into ‘must-have’ collectables

    How retailers turn everyday items into ‘must-have’ collectables

    https://www.utas.edu.au/about/news-and-stories/articles/2018/714-how-retailers-turn-everyday-items-into-must-have-collectables
    24 Aug 2018: Coles’ recent “Little Shop collectables” promotion has proved a hit with consumers, with entire sets of the toy products selling online for exorbitant prices. This success is interesting given recent conversations and media coverage around
  7. Thumbnail for Ooshies – a cautionary toy story about cashing in on innocence

    Ooshies – a cautionary toy story about cashing in on innocence

    https://www.utas.edu.au/about/news-and-stories/articles/2019/908-ooshies-a-cautionary-toy-story-about-cashing-in-on-innocence
    20 Aug 2019: Ooshies, the plastic collectible toys Australian supermarket chain Woolworths is using to lure shoppers to its aisles, aren’t just a bit of fun. They’ve been connected to a black market among Woolworths staff, frenzied online trading replete with
  8. Thumbnail for The suburbs are the future of post-COVID retail

    The suburbs are the future of post-COVID retail

    https://www.utas.edu.au/about/news-and-stories/articles/2020/1081-the-suburbs-are-the-future-of-post-covid-retail
    2 Nov 2020: By Gary Mortimer, Professor of Marketing and Consumer Behaviour, Queensland University of Technology; Louise Grimmer, Senior Lecturer in Marketing, University of Tasmania; and Paul J. Maginn, Associate Professor of Urban/Regional Planning,
  9. Thumbnail for No presents, please

    No presents, please

    https://www.utas.edu.au/about/news-and-stories/articles/2018/666-no-presents-please
    18 Jul 2018: Western children have more toys, games and possessions than ever before. And Australia has one of the highest rates of average spending per child on toys. Faced with a glut of children’s toys at home, more and more parents are presenting gift
  10. Thumbnail for What makes us sign up to subscription boxes

    What makes us sign up to subscription boxes

    https://www.utas.edu.au/about/news-and-stories/articles/2017/491-what-makes-us-sign-up-to-subscription-boxes
    8 Dec 2017: Everyone can relate to that excitement of ripping open a present or the anticipation before discovering what a package in the post contains. In fact, the rush of good feeling is very similar to what gamblers experience and it’s this type of
  11. Thumbnail for Location and voice technology are the future of retail

    Location and voice technology are the future of retail

    https://www.utas.edu.au/about/news-and-stories/articles/2018/575-location-and-voice-technology-are-the-future-of-retail
    11 Apr 2018: Retailers, struggling to connect with their customers, have been trialling new technologies to blend in-store and digital experiences. Interactive kiosks, mobile-friendly websites and transactional apps have become the norm. But shoppers are looking

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