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Business Analytics and Operations Research unit (JNB635)

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Unit year 2027

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Introduction

This unit provides students with the fundamental and advanced concepts, tools and skills needed to understand the emerging role of business analytics and operations research in organizations. Emphasis would be given to problems in maritime logistics and transport, retailing and procurement. It allows students to understand and apply advanced business analytics tools in a computer-intensive environment and to communicate with analytics professionals to effectively use and interpret analytical models and results for better decision making. There is a descriptive, predictive and prescriptive approaches offered in the unit. Along with this, it discusses the fundamentals and advances of operations research as a discipline area related to simulations and decision-making processes using intelligent methods.

Summary

Unit name Business Analytics and Operations Research
Unit code JNB635
Credit points 12.5
College/School Sciences and Engineering
Australian Maritime College
Discipline Maritime and Logistics Management
Coordinator Doctor Wenming Shi
Delivered By University of Tasmania
Level Postgraduate

Sustainable Development Goals

The Unit Coordinator has identified that this unit aligns with the following UN Sustainable Development Goals. We welcome your thoughts and feedback on the alignment of the unit with these goals.

Availability

Specific information on 2027 unit availability will be available in August

Learning Outcomes

  • Collect, analyse and interpret global trade information to aid decisions in maritime logistics management
  • Use intelligent techniques for knowledge discovery to solve real-life problems in maritime logistics management
  • Critically assess business analytics solutions and their applicability to the decision making process arising in diverse contexts
  • Define and constructively justify recommended choices in management and maritime logistics based on supporting evidence, critical thinking and professional judgment

Fee Information

2027 fee information will be available in August.

Requisites

Mutual Exclusions

You cannot enrol in this unit as well as the following:

JNB535

Teaching

AssessmentDecision analysis (30%)|Maritime and logistics forecasting (30%)|Final examination (40%)
TimetableView the lecture timetable | View the full unit timetable

Textbooks

Required

Camm, J.D., Cochran, J.J., Fry, M.J., & Ohlmann, J.W. (2023). Business Analytics (5th ed.). Cengage, Boston, USA.
ISBN: 9780357902202

Recommended

Press, W, Teukolski, S, Vetterling, WT & Flannery, B 2007, Numerical recipes: the art of scientific computing, 3rd edn, Cambridge University Press.

Efron, B. & Tibshirani, RJ, An introduction to the bootstrap, CRC Press, 1994

Camm, JD, Cochran, JJ, Fry, MJ, Ohlmann, D. Anderson, Business Analytics, 3rd edition, Cengage, 2019

French, Simon & David Rios Insua. 2010. Statistical decision theory: Kendall's library of statistics 9. Chichester, UK: John Wiley & Sons Ltd.

Viertl, R. Statistical methods for fuzzy data. John Wiley. UK, 2011

Selvanathan, SA, Selvanathan, S & Keller, G 2017, Business statistics: Australia New Zealand, Seventh Edition+ MindTap Printed Access Card (two items supplied in a value pack), Cengage Learning Australia, ISBN: 9780170285827

Lind, DA, Marchal, WG & Wathen, SA 2017, Statistical techniques in business & economics, 17th edn, Irwin McGraw-Hill, New York

Albright, SC, Winston, WL & Zappe, C 2011, Data analysis & decision making, 4th edn, South-Western Cengage Learning, Mason, OH.

Anderson, DR, Sweeney, DJ, Williams, TA, Camm, JD & Martin, K 2013, Quantitative methods for business, 12th edn, South-Western Cengage Learning, Mason, OH.

Berenson, ML, Levin, DM, Krehbiel, TC, Watson, J, Jayne, N & Turner, L 2013, Basic business statistics – concepts and applications, 3rd edn, Person Australia Group, Frenchs Forest.

Hillier, FS & Hillier, MS 2014, Introduction to management science: A modelling and case studies approach with spreadsheets, 5th edn, McGraw-Hill Irwin, New York.

Oakshott, L 2012, Essential quantitative methods for business, management and finance, 5th edn, Palgrave Macmillan, Hampshire.

Levitt, S & Dubner, S 2009, Freakonomics: A rogue economist explores the hidden side of everything, William Morrow Paperbacks, USA.

Levitt, S & Dubner, S 2011, SuperFreakonomics: Global cooling, patriotic prostitutes, and why suicide bombers should buy life insurance, William Morrow Paperbacks, USA.

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