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Management Communications unit (BMA206)

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Unit year 2027

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Introduction

Good communication skills are essential to managing people and organisations. Management Communications will provide students with theoretical understanding of what communication is (hint: communication is everywhere, all the time!), and a range of practical communication skills relevant to managing people and organisations in a variety of contexts. Students will deepen their understanding of key communication models, conduct audiences analysis, select appropriate media (hint: email is not the only nor necessarily best way to communicate with people), and craft compelling communications suited to a range of issues and contexts. The unit includes individual assessments, group assessments, and peer-review. Peer-review is used to provide students with additional subject-matter feedback (i.e. in addition to what the teaching team provides) as well as the chance to experience (and get better at!) giving and receiving feedback, which are essential communication skills. Workshops (on-campus and online) will be activity-based, provide time for hands-on learning, group work, presentations, and peer feedback. Management Communications will stretch you, but in a good way. By the time you’ve completed the unit, you’ll be a more confident and competent communicator, equipped with skills to help you effectively manage people and organisations.

Summary

Unit name Management Communications
Unit code BMA206
Credit points 12.5
College/School Tasmanian School of Business and Economics
Discipline Management
Coordinator Doctor Albert Amankwaa
Available as an elective? Yes
Delivered By University of Tasmania and Third Party(ies): ECA
Level Intermediate

Availability

Specific information on 2027 unit availability will be available in August

Learning Outcomes

  • Apply communication theory and models to analyse issues managers face.
  • Communicate to diverse audiences using a variety of media.
  • Analyse the implications of changing communication technologies for managing people and organisations.
  • Apply communication skills in group situations to achieve positive team dynamics and team goals.

Fee Information

2027 fee information will be available in August.

Teaching

AssessmentTeam Case Analysis - PART B (10%)|Managers' Brief (20%)|Individual (Employment) Pitch (30%)|Team Case Analysis - PART A (40%)
TimetableView the lecture timetable | View the full unit timetable

Textbooks

Required

There is no prescribed textbook for this unit. Instead, each week you will be required to download from the unit’s Reading List an electronic journal article or book chapter that relates to that week’s topic.

Recommended

There are several Business Communication textbooks available via the UTAS Library for loan and you may find these helpful as recommended readings.

In addition, there are many podcasts and professional books designed to help individuals improve and refine their communication skills. For example:

  • ‘Made to Stick’ by Chip and Dan Heath, published by Random House in 2007.
  • ‘Resonate: Present Visual Stories that Transform Audiences’ by Nancy Duarte, published by John Wiley & Sons Inc in 2010.
  • ‘Talk like TED’ by Carmine Gallo, published by St Martin’s Press in 2014.

The University reserves the right to amend or remove courses and unit availabilities, as appropriate.