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Hobart
Introduction
Media and communications technologies provide us with the tools to engage audiences with immersive experiences that encourage participation and exploration. In this unit, you will experiment with platform integration, and expand your understanding of digital cultures to transmedia tools such as Augmented Reality (AR), Virtual Reality (VR) and Alternate Reality Games (ARGs). As part of a team you will create a multiplatform media project that provides opportunities for users to interact, consider the ethical challenges of user-generated content, and experiment with machine learning (GenAI) in content creation.
Summary
| Unit name | Multiplatform Content Creation |
| Unit code | HEJ225 |
| Credit points | 12.5 |
| College/School | Arts and Society Humanities and Social Sciences |
| Discipline | Media |
| Coordinator | Mr Andy Terhell |
| Available as an elective? | Yes |
| Delivered By | University of Tasmania |
| Level | Intermediate |
Availability
| Location | Study period | Attendance options | Available to | ||
|---|---|---|---|---|---|
| Hobart | Semester 1 |
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- Key:
On-campus
Off-Campus
International students
Domestic students
Note
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Key Dates
| Study Period | Start date | Census date | WW date | End date |
|---|---|---|---|---|
| Semester 1 | 22/2/2026 | 16/3/2026 | 19/4/2026 | 13/6/2026 |
* The Final WW Date is the final date from which you can withdraw from the unit without academic penalty, however you will still incur a financial liability (refer to How do I withdraw from a unit? for more information).
Unit census dates currently displaying for 2026 are indicative and subject to change. Finalised census dates for 2026 will be available from the 1st October 2025. Note census date cutoff is 11.59pm AEST (AEDT during October to March).
Learning Outcomes
- Identify principles of transmedia storytelling in content creation
- Apply affordances of machine learning (AI) and immersive technologies in transmedia storytelling
- Generate novel media concepts that integrate interactive multiplatform elements
- Produce an original media product in a collaborative context
Fee Information
| Field of Education | Commencing Student Contribution 1,3 | Grandfathered Student Contribution 1,3 | Approved Pathway Course Student Contribution 2,3 | Domestic Full Fee 4 |
|---|---|---|---|---|
| 100799 | $2,174.00 | $1,020.00 | not applicable | $2,972.00 |
- Available as a Commonwealth Supported Place
- HECS-HELP is available on this unit, depending on your eligibility3
- FEE-HELP is available on this unit, depending on your eligibility4
1 Please refer to more information on student contribution amounts.
2 Please refer to more information on eligibility and Approved Pathway courses.
3 Please refer to more information on eligibility for HECS-HELP.
4 Please refer to more information on eligibility for FEE-HELP.
If you have any questions in relation to the fees, please contact UniConnect or more information is available on StudyAssist.
Please note: international students should refer to What is an indicative Fee? to get an indicative course cost.
Requisites
Prerequisites
25 credit points in 100 level media and communication unitsTeaching
| Teaching Pattern | Weekly, 30 minutes online lecture, 30 minutes activity and Two hour weekly tutorial. |
|---|---|
| Assessment | Podcast Episode (20%)|Multiplatform Media project proposal and commentary (30%)|Team-based Multiplatform Media Project (50%) |
| Timetable | View the lecture timetable | View the full unit timetable |
Textbooks
| Required |
Weekly readings will be posted in MyLO weekly content |
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